MARKETING
KFC
With opening of nonkosher restaurant, fried chicken purveyor takes 4th shot at the Israeli market. KFC’s story and its personality has always been inseparable from a joyful love of chicken. Bold energy and vibrancy is driving KFC in marketing, celebrating the brand’s story, taking pride in the simple, joyful deliciousness of Finger Licking Good fresh fried chicken and the social aspect of bringing people together over a KFC.
Client
KFC
Industry
fast food
Brief
Create series of campaigns across digital and printed media, staying with brand guidelines and adapting KFC visual language to local market
My contribution
Marketing campaigns across digital and printed media including landing pages social media assets and packaging
KFC pre-launch campaign
These pre-launch banners build anticipation, promote engagement, and invite customers to join the KFC Israel experience. They highlight the upcoming expansion, exclusive club membership, delicious menu offerings, and social media presence.
DYNAMICA
Dynamica is the leading network in Israel for the sale of phones, accessories and gadgets.
The network has been active since 1994 and offers an insane variety of new and advanced phones, accessories and gadgets. “Crazy about gadgets” main story behind marketing campaigns for new products and events from the leading brands. I created banners, landing pages, web shop assets, printed materials, sale points.
Client
DYNAMICA
Industry
electronics store
Brief
Create series of campaigns across digital and printed media, staying with brand guidelines.
My contribution
I created banners, landing pages, web shop assets, printed materials, sale points.
TAMNUN
TAMNUN a leading Israeli fashion company in its field in Israel. The company was established in 1993 and has become a household name in the Israeli fashion world. Freestyle Yourself is the main concept for the tamnoon winter advertising campaign. The idea of using clothes flying in different directions in the background, represents the variety of choices and emotions in this collection.
Client
TAMNUN
Industry
fashion
Brief
Create fall-winter “FreeStyle Yourself” campaign across digital and printed media.
My contribution
art direction, posters, web shop assets, and printed materials.
